Hi, like-minded people,
I'm Nina Zdravkova, also known as Nina Zee. Welcome to my normal world! :)
If you're curious, explore it...
My Mission
I believe that my Ikigai is to create aesthetics.
Aesthetics which inspires, changes, drives forward or just to make someone smile.
It is beautiful to be part of growth that creates value.
My Vision
I believe that who you create with matters as much as what you create.
Ease is not the opposite of meaning, it’s a question of people. I follow my excitement and live by having fun ( see Bashar’s formula :)
About Me - Briefly
Ex creative director, ex creative leader.
Now I am freelance art director and idea creator.
I have more than xx years of experience in small and big advertising agencies.
Some of them are PUBLICIS and BBDO.
So, experience shaped by international agency know-how.
To date, I've invested ~70,000 hours in creative thinking, ideas, design, art, and culture.
Covering
Communication channels
Clients
Over the years, I've had the opportunity to work on large-scale projects and multi-channel campaigns for some of the biggest corporate clients in Bulgaria.
A few accomplishments I'm proud of are:
As an art director, I led the visual direction of OmegaPrim for Walmark, a project that received an art direction nomination at the international Epica Awards.
As an art director and creative leader, I contributed to the advertising communication of Postbank for 10 years. This led to significant results, including numerous awards, some of which were for effectiveness Effie Awards, and gained public recognition.
As a creative director, I initiated the visual transformation of Vidеnov Furniture.
A brand facelift for a company with over 2 000 employees and the second-highest sales in Bulgaria, following IKEA. Tangible image and financial results achieved in less than a year.
