Mission
I believe that my Ikigai is to create aesthetics.
Aesthetics which inspires, changes, drives forward or just to make someone smile :)
Dry Facts
Ex creative director, ex creative leader.
Now I am freelance art director and idea creator.
I have more than xx years of experience in small and big advertising agencies.
Some of them are PUBLICIS and BBDO.
Covering
Communication channels
Clients
Over the years, I've had the opportunity to work on large-scale projects and multi-channel campaigns for some of the biggest corporate clients in Bulgaria.
Two of the key accomplishments I'm proud of are:
As an art director and creative leader, I contributed to the advertising communication of Postbank for 10 years. This led to significant results, including numerous awards, some of which were for effectiveness ( Effie ), and gained public recognition.
As a creative director, I initiated the visual transformation of Vidеnov Furniture.
A brand facelift for a company with over 2000 employees and the second-highest sales in Bulgaria, following IKEA. Tangible image and financial results achieved in less than a year.
